Customers say what they want.
Duke gets it done.

Duke is the shopping assistant built into every DukeSell store. Shoppers can tap, type or just talk, and Duke finds products, fills the cart and takes them to checkout.

Real requests, in the shopper's language

Press play to hear what shoppers say to Duke. The words underneath are what was said.

  • English

    "Find me a linen shirt under ₦30,000"

  • French

    "Vous l'avez en taille M ?"

    Do you have it in a medium?

  • Swahili

    "Panga usafirishaji wa Ijumaa asubuhi"

    Arrange delivery for Friday morning

  • Arabic · experimental

    "أضف الأخضر المريمي بمقاس وسط"

    Add the sage green in a medium

  • Hindi · experimental

    "क्या मैं मोबाइल मनी से भुगतान कर सकता हूँ?"

    Can I pay with mobile money?

What shoppers can do by voice

Voice uses the same assistant as chat, so everything works whether a customer types or talks.

Find and compare

Search your catalogue in their own words and compare options side by side.

Ask about products

Sizes, colours, stock and details come straight from your store, so answers match what you sell.

Fill the cart

Add, change and remove items without touching the screen.

Check out safely

Duke reads back the total to confirm. Card details are never taken by voice: online payments open your secure payment page.

Check on an order

Customers can ask where their order is.

Find a time to book

Duke finds free appointments, tables and rooms and holds one while the customer pays. The booking is confirmed at checkout.

Where customers can talk to Duke

On your store

A microphone button on every page of your DukeSell store. Works on phones and computers.

Premium

In WhatsApp

Customers send a voice note and Duke replies with one, then sends a checkout link in the chat.

In Shopify app review

On a Shopify store

Duke for Shopify helps shoppers find products and fill the cart, then hands over to Shopify's checkout. About Duke for Shopify

Languages

Duke listens and replies in the shopper's language. Some languages are fully supported; others are still experimental and may be less accurate.

Understands and replies

English, French, Spanish, Portuguese and Swahili.

Understands well

Twi, Akan, Yoruba, Hausa, Igbo and Zulu. Duke's spoken replies in these languages are experimental.

Many more languages, including Arabic and Hindi, are available as experimental.

Plans and limits

Free

Voice on your store, with a monthly limit on voice use.

Premium

Voice without the Free plan's limit, plus WhatsApp voice notes.

Each voice message can be up to 60 seconds. Compare plans

Let your customers
shop by talking

Build your store and Duke's voice assistant comes with it.

Already have a store? Sign in